… Launches Environmentally-Friendly Wallet to Benefit Charity
Proceeds from sales to be donated to Grind for Life and charity: water
Foothill Ranch, CA (October 29, 2013) – Art of Board, a company known for its “I Ride I Recycle” movement in the skateboarding community, has partnered with CanvasPop, a provider of high-quality canvas printing services, to create a line of truly original and sustainable wallets. The wallets, which begin selling today, are made out of scraps of excess canvas that would normally be disposed of and are beautifully decorated with printed graphics from Art of Board’s skateboard deck tile design.
One hundred percent of the profits from wallet sales will go directly to charity. Art of Board will be donating their proceeds to Grind for Life, an organization founded by skateboarder, Mike Rogers, that provides financial assistance to cancer patients and their families. While CanvasPop’s profits will be benefitting charity: water, a non-profit aimed at bringing clean, safe drinking water to people in developing nations.
“We’re always looking to collaborate with new and exciting companies,” said Bruce Boul, VP and Cofounder of Art of Board. “Being able to create a product that reinforces our commitment to reusing and recycling goods, while being able to contribute the proceeds to such worthwhile causes makes this partnership with CanvasPop that much more special.”
The two-panel, 4×6″ wallet will be sold at $24 and contains six card slots and two inside pockets for holding valuables. Art of Board’s unique print design allows the wallet to be sold as a unisex item and CanvasPop’s super-thin canvas material makes the wallet an easy fit into any pocket or bag.
“We’re very excited to announce the launch of the wallets, said Nazim Ahmed, Cofounder of CanvasPop. “Collaborating with Art of Board on this wallet line made perfect sense, seeing as our principles are very closely matched. We’re thrilled to be working with an organization that values sustainability and recycling as much as we do.”
For more information, or to purchase the wallet, please visit remade.canvaspop.com
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About Art of Board
Art of Board is a lifestyle and design brand that embodies the creative spirit, freedom and individuality of skateboarding. Art of Board-brand hard and soft goods pay homage to a used skateboard deck’s scratches, gouges and worn graphics – capturing the true soul of skateboarding. Creators of the first-ever skateboard recycling movement, I Ride I Recycle allows skateshops, parks, board manufacturers and individual riders to be part of the brand’s designs by recycling their skateboards instead of tossing them in the trash. The brand’s goal is to keep wood waste out of landfills, support skateshops and parks, and empower youth. By purchasing Art of Board products, customers become part of the movement and help the brand to support various action sports charities. For more information, visit artofboard.com
About Remade by CanvasPop
Remade is a project by CanvasPop to reduce company waste and give back to the community at the same time. CanvasPop is the web’s most innovative provider of custom, high-quality canvas printing services. CanvasPop empowers photographers, digital artists, interior designers and everyday customers to print their images on high quality canvas. CanvasPop allows anyone to print any image, including Facebook and iPhone pictures, at virtually any size regardless of the original resolution of the image. CanvasPop’s goal is to provide both consumers and professionals with the easiest way to print any image on canvas. CanvasPop has printing and distribution facilities in the United States, Canada and the United Kingdom. canvaspop.com